Privacy Policy | Rootvera
Privacy Policy
Last updated: [22/06/2026]
At Rootvera ("we," "us," or "our"), your privacy is important to us. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit [www.rootvera.in] (the "Site"), take our Root Score™ assessment, or make a purchase from us.
By using our Site, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our Site.
1. Who We Are
This Site is operated by [Rootvera Wellness ], located at [Plot no - 53A , KH NO. 61/16 , Tikri kalan Extension , Near Kabir Parikh Dham , New Delhi - 110041]. For any privacy-related questions, you can contact us at [support@rootvera.in].
2. Information We Collect
We collect the following types of information:
Information you give us directly:
- Name, email address, phone number, and WhatsApp number
- Billing and shipping address
- Order details and purchase history
- Responses to our Root Score™ hair assessment (such as hair fall severity, scalp condition, stress, diet, and sleep habits)
- Any messages or enquiries you send us
Information collected automatically:
- Device information, browser type, and IP address
- Pages visited, time spent, and how you interact with our Site
- Cookies and similar tracking technologies (see Section 5)
Payment information:
- Payment is processed securely by our payment providers. We do not store your full card or banking details on our servers.
3. Sensitive Information
Our Root Score™ assessment may collect information related to your hair and scalp health and lifestyle. We treat this information with care and use it only to provide you with personalised product recommendations and a hair care plan. We do not use it for any unrelated purpose, and we do not sell it.
4. How We Use Your Information
We use your information to:
- Process and deliver your orders
- Generate your personalised Root Score™ report and product recommendations
- Send order confirmations, updates, and customer support messages (including via WhatsApp, email, and SMS)
- Send your hair care report, diet plan, usage guidance, and progress check-ins where you have provided your details
- Improve our products, Site, and customer experience
- Send marketing communications, where you have consented (you can opt out at any time)
- Prevent fraud and comply with legal obligations
5. Cookies and Tracking Technologies
We use cookies and similar technologies to operate and improve our Site, remember your preferences, and measure marketing performance.
We use Meta (Facebook) Pixel to understand how visitors interact with our Site and to show relevant ads on Meta platforms. This may involve sharing certain activity data (such as pages viewed or actions taken) with Meta. You can manage ad preferences through your Facebook and Instagram account settings.
You can control or disable cookies through your browser settings, though some features of the Site may not work properly without them.
6. How We Share Your Information
We do not sell your personal information. We share it only with trusted parties who help us run our business, including:
- Shopify — our e-commerce platform that powers this Site
- Payment processors — to securely process your payments
- Shipping and logistics partners — to deliver your orders
- Communication tools — such as our WhatsApp and email service providers, to send you updates and reports
- Analytics and advertising partners — such as Meta, to measure and improve our marketing
- Cloud and database services — to securely store assessment and order data
We may also disclose your information if required by law, regulation, or legal process.
7. Data Storage and Security
We take reasonable technical and organisational measures to protect your personal information against loss, misuse, and unauthorised access. Your data may be stored on secure third-party servers (including cloud database services) located in India or abroad.
While we work hard to protect your data, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.
8. Data Retention
We keep your personal information only for as long as necessary to fulfil the purposes described in this policy, including legal, accounting, and reporting requirements. When it is no longer needed, we securely delete or anonymise it.
9. Your Rights
Subject to applicable law, including India's Digital Personal Data Protection Act, 2023, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Withdraw consent for marketing communications
- Raise a grievance about how your data is handled
To exercise any of these rights, contact us at [support@rootvera.in]. We will respond within a reasonable timeframe.
10. Marketing Communications
If you have opted in, we may send you promotional messages by email, SMS, or WhatsApp. You can opt out at any time by clicking "unsubscribe," replying "STOP," or contacting us directly. You will still receive essential transactional messages, such as order confirmations.
11. Third-Party Links
Our Site may contain links to other websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read their privacy policies.
12. Children's Privacy
Our Site and products are intended for users aged 18 and above. We do not knowingly collect personal information from children. If you believe a child has provided us with their information, please contact us so we can remove it.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this page periodically.
14. Contact Us
If you have any questions, concerns, or grievances about this Privacy Policy or how we handle your data, please contact us:
[ROOTVERA WELLNESS]
Email: [support@rootvera.in]
Address: [Plot no - 53-A , KH No 61/16 , Tikri kalan extension , Near Kabir Parikh Dham , New delhi - 110041 ]